Tuesday 27 November 2018

Analyse why The Big Issue magazine has used an intertextual approach on its front cover. In your answer you must:
  • analyse the use of intertextuality to create meaning in the source.  
  • make judgements and reach a conclusion about the advantages of this use of intertextuality to The Big Issue magazine.

One way the Big Issue uses intertextual approaches on its front cover is by using the Harry Potter characters (Harry, Ron, and Hermione). The use of Harry Potter characters implies that education is positive and fun because Hogwarts (fictional school in Harry Potter) is portrayed as fun due the education and activities they do there e.g. magic and quidditch
Another way The Big Issue uses intertextuality by using album artwork from Pink Floyd's The Wall. The song suggests that education is about creating clones and restricting freedom which is shown in the lyrics "we don't need no educafion, we don't need no though control"
Ozzy Osbourne is another use of intertexufiality on the front cover. Ozzy Osborne ne Struggled in school due to his dyslexia. This could suggest that there is there a return to excluding kids who struggle in school.
Handmaid's Tale is also an intertexutual link on The Big Issue cover as it could suggest that the education system might mirrors the book where women are controlled by society however it is that children are controlled by the education system and have no freedom.
Benedict Cumberbatch is also on the front cover. This shows the class system in education and Benedcict Cumberbatch went to private school and a good university thanks so his upper class upbringing.

The audience of this magazine would be students and parents. The use of intertexutuality could be an advantage in reaching these audiences as the different uses of intertexutuality present alternative views on the education system. Another advantage of the use of intertexutuality is that fans of the people or characters who are on the front cover might also want go buy the magazine and read it to find out why they are there.

1 comment:

  1. A good structure but you need more analysis and discussion of each point, asking links to the ethos of the magazine. Add more detail! V

    ReplyDelete

Question 3

Explain the impact of technological developments and changing economic contexts on the cost for audiences of consuming news. Refer to The Gu...